19-20.CSG.5 Understanding customer perceptions of communications
What the buyer wrote
This research will involve undertaking in-depth interviews with recipients of communications relating to owing a debt to HMRC and declaring let property income to HMRC. The overall aim of the research is to gather evidence and customer insight to help HMRC to improve the quality and impact of communications campaigns. Participants will be shown specific messages and letters and interviews will explore the clarity of the messages and customer responses to them.
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Awarded to
Details
- What the buyer calls it
- 19-20.CSG.5 Understanding customer perceptions of communications
- How they are buying
- Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
- Work starts
- 4 Aug 2019
- Work ends
- 30 Nov 2019
- Kind of work
- Research, evaluation and insight
Who the buyer named
Danny Reddy was the named contact on this notice.