What the buyer wrote
The overall aim of the social marketing campaign is to establish responsible and sensible drinking as the norm. Key objectives of the Project are to design, develop and deliver a targeted social marketing campaign based on the evidence (customer insight data and research literature), within a 2 year period AND to put in place systems to measure effectiveness against stated outcomes listed below; to see a positive change in the cultural and social norm concerning alcohol consumption, to reduce alcohol related harms and to increase the number of people aware of safe and responsible drinking levels (in particular within those drinking at hazardous levels). Bid documents are available on Yor…
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Awarded to
Details
- What the buyer calls it
- Alcohol Social Marketing Campaign
- How they are buying
- Advertised, open to anyoneAny supplier could bid without being invited first.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 1 Jan 2019
- Work ends
- 31 Dec 2020
- Kind of work
- Marketing, advertising and communications
Who the buyer named
Alison Dickinson was the named contact on this notice.