What the buyer wrote
Provision of services to undertake an experiment designed to assess how the presentation of foreign exchange charges impacts individuals' ability to pick the best deal. This experiment consists of a short simulation of the decision consumers face when making a foreign exchange transaction. The test will hold 5 interventions looking at different ways to display charges and how this impacts consumer behaviour. Each intervention will have at 250 participants. Following the experiment, the behavioural insights unit will produce a short report and analysis of the experiment.
Bid for this and lost? There is a short window in which the decision can be questioned.
Awarded to
Details
- What the buyer calls it
- Behavioural Insight research
- How they are buying
- The buyer did not say
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 9 Jan 2017
- Work ends
- 14 Apr 2017
- Kind of work
- Research, evaluation and insight
Who the buyer named
Digital Services Managed Service Team was the named contact on this notice.