BTA880 Integrated B2B & B2C Travel Partner for India & GCC Area.
What the buyer wrote
VisitBritain is seeking an Integrated B2B / B2C Travel partner to work with during 2017-2019 to assist in extending and developing Great Britain travel product in their portfolio, distributing that product across various channels (including in store), B2B marketing and staff education programs, as well as a fully integrated consumer marketing campaign. The activity will have a 360 degree approach, encompassing everything from research and insights, new and revised product development, staff education on Britain and its packages, specific tactical campaigns and have impact at every stage of the consumer journey, from inspiration through to consideration and planning and booking…
Details
- What the buyer calls it
- BTA880 Integrated B2B & B2C Travel Partner for India & GCC Area.
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Work starts
- 9 Jan 2018
- Work ends
- 9 Jan 2020
- Kind of work
- Advice, advocacy and employment support
Who the buyer named
Alia Trevanion was the named contact on this notice.