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The Crier

Child Benefit EFAP non-response User Insight

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What the buyer wrote

Assignment under the Market Research MR130001 Agreement Contract. HMRC is currently writing to some Child Benefit customers to ask them to confirm their eligibility. This qualitative research will look to understand customers' response to this letter. Specifically it will explore: • Customers' initial response to the letter; • What customers understand the letter to be asking them to do; • What customers' likely behaviour/response to the letter would be; and • Potential ways to promote response to HMRC.

Bid for this and lost? There is a short window in which the decision can be questioned.

Awarded to

Ipsos MORI£20kends (1 Feb 2017)

Details

What the buyer calls it
Child Benefit EFAP non-response User Insight
How they are buying
The buyer did not say
Suitable for small firms
The buyer says yes. What that is worth
Work starts
23 Oct 2016
Work ends
1 Feb 2017

Who the buyer named

The buyer published a contact address on this notice.

e.procurement@hmrc.gsi.gov.uk