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Comms Quantitative, Nationally Representative Surveys

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What the buyer wrote

Through this research project we aim to set up a structured, quantitative research process which allows us to continually build an understanding of the communications needs of our audiences. We want to use this process to build an ongoing conversation with our audiences, so our communications can constantly adapt as required. Our overall objective is to generate actionable insights to inform the development of effective communications plans, and to use the ongoing tracker as part of our evaluation process. We envisage running surveys, among the public, to: 1. Identify awareness in relation to Defra policy areas (developing baselines where appropriate); 2. Identify the most effective cha…

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Awarded to

YouGovends (1 Sep 2021)

Details

What the buyer calls it
Comms Quantitative, Nationally Representative Surveys
How they are buying
Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
Type
services
Suitable for small firms
The buyer says yes. What that is worth
Work starts
1 Sep 2019
Work ends
1 Sep 2021

Who the buyer named

Andrew Taylor was the named contact on this notice.

andrew.taylor4@defra.gov.uk