What the buyer wrote
This procurement utilised a Further Competition using CCS Framework RM3774 NS&I required two creative agencies to deliver on key marketing objectives over 12 months. These were lotted within the Further Competition as follows: Lot 1: Lead agency; over-arching campaign strategy and creative development for integrated through-the-line campaigns; capability in delivering campaign collateral across all advertising and direct marketing channels - digital, print and broadcast as required. Lot 2: Direct marketing and digital only; tactical campaigns to our customer base through print and email channels; digital campaigns (biddable and display).
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Awarded to
Details
- What the buyer calls it
- Creative Agencies
- How they are buying
- Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 16 Aug 2018
- Work ends
- 30 Aug 2019
- Kind of work
- Marketing, advertising and communications
Who the buyer named
The buyer published a contact address on this notice.