What the buyer wrote
DWP appointed a creative agency to; develop a creative proposition and approach (designing a ‘look and feel’ for a new marketing campaign), develop key messages and refresh the Disability Confident branding. The aims for the 2016/17 phase of the campaign are to: Reinvigorate the campaign, build awareness of and ramp up both support and positive sentiment for DWP aims and the Disability Confident brand. Challenge the perceptions and attitudes of employers – in particular SMEs - and increase the belief that employing and/or retaining a disabled person is something their business could do easily. Encourage employers of all sizes to register for Disability Confident online, complet…
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Awarded to
Details
- What the buyer calls it
- Creative Solutions Call Off Agreement
- How they are buying
- The buyer did not say
- Type
- services
- Work starts
- 29 Feb 2016
- Work ends
- 28 Feb 2017
- Kind of work
- Marketing, advertising and communications
Who the buyer named
The buyer published a contact address on this notice.