What the buyer wrote
The University is seeking to appoint a suitably qualified agency to undertake the provision of effective digital marketing services. The agency will be required to deliver a cycle of advertising campaigns based on an event-led strategy. The primary goals of these campaigns will be to drive bookings to Open Days and to drive applications at key points in the academic cycle. These are the main activities around which we have promoted the institution. We are seeking a more clearly defined, contracted and time-specific partnership with a digital agency: one that first and foremost continues to enhance our approach to digital marketing for conventional undergraduate student recrui…
Details
- What the buyer calls it
- Digital Marketing
- How they are buying
- Advertised, open to anyoneAny supplier could bid without being invited first.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 31 Aug 2018
- Work ends
- 31 Aug 2020
- Kind of work
- Marketing, advertising and communications
Who the buyer named
Allan Openshaw was the named contact on this notice.