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The Crier

Email Marketing

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What the buyer wrote

We send around 12 million marketing emails per year to over 300,000 subscribers, featuring a wide variety of content and targeted at a wide variety of audience and stakeholder groups. Email remains our single most effective way of directly communicating with our customers. Our main fortnightly email update is sent to around 250,000 subscribers, and contains a mix of content that reflects the public-facing work and services offered by The National Archives. We also send several supplementary mailings to subscribers on top of this update, primarily retail promotions for our online shop and events programme, targeted at subsets of our mailing list. We also distribute a number of specialist cam…

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Awarded to

UK-Changesends (30 Apr 2022)

Details

What the buyer calls it
Email Marketing
How they are buying
Advertised, open to anyoneAny supplier could bid without being invited first.
Type
services
Suitable for small firms
The buyer says yes. What that is worth
Work starts
16 Jun 2019
Work ends
30 Apr 2022

Who the buyer named

The buyer published a contact address on this notice.

procurement@nationalarchives.gov.uk