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The Crier

Flood Action Campaign

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What the buyer wrote

We require a PR agency to: - Identify opportunities to secure coverage across consumer long-lead, digital, and news titles and develop a calendar of activity over the campaign period (October 2020 to March 2021). - identify key moments and suggest PR activity that could be carried out - Create interesting, creative content that secures coverage, in order to increase awareness of the risks of flooding and the actions to take to mitigate those risks. - sell-in stories across the channels identified above. - Monitor, report on and evaluate media coverage, with recommendations for future work. - Identify, recruit and write case studies, where necessary Additional infor…

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Awarded to

Kindred Agency£29.9kends (31 Mar 2021)

Details

What the buyer calls it
Flood Action Campaign
How they are buying
Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
Type
services
Suitable for small firms
The buyer says yes. What that is worth
Work starts
27 Sep 2020
Work ends
31 Mar 2021

Who the buyer named

The buyer published a contact address on this notice.

christine.innes@defra.gov.uk