What the buyer wrote
The overarching business objectives behind this piece of research are to provide HMRC with a greater understanding of the health of the tax administration system including: - Stakeholders' perceptions of HMRC's performance against our objectives, and how these perceptions (including key reputational dimensions of familiarity, favourability and advocacy) have changed over time. - How to build trust with stakeholders through HMRC communications. - Stakeholders' priorities and concerns regarding HMRC's programs and work over the past 12 months. - How stakeholders view their role in relation to HMRC. - The impact of perceptions on advocacy/critical friend levels amongst stakeholders and h…
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Awarded to
Details
- What the buyer calls it
- HMRC Stakeholder Engagement Research
- How they are buying
- Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 12 Nov 2020
- Work ends
- 30 Apr 2021
Who the buyer named
The buyer published a contact address on this notice.