ITT274 Student Recruitment Media Buying Strategy Tender
What the buyer wrote
The University of Northampton (UON) is tendering for a Media Planning and Buying Agency for a period of 3 years commencing in May 2020. The UON is looking to promote brand awareness of its Undergraduate offering mainly within the UK and Europe but may include increasing awareness of UON to an International Market, targeting specific territories such as South East Asia, Sub Sahara Africa and the Middle East. The agency will be responsible for the strategic planning of all campaigns and making recommendations on the various media channels that are suitable for the target audience of 16 plus. They must be able to provide competitor reporting and provide recommendations on this i…
Details
- What the buyer calls it
- ITT274 Student Recruitment Media Buying Strategy Tender
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Work starts
- 17 May 2020
- Work ends
- 17 May 2023
Who the buyer named
Julia Gough was the named contact on this notice.