What the buyer wrote
RDG seeks a Managed Service Provider (MSP) to enhance online advertising and achieve £7 million in annual revenue growth over three years. RDG is a leading player in the UK railway industry, with high-traffic websites and apps. The MSP should be a Google Certified Publishing Partner, offer a header bidding solution, provide live reporting, and ensure GDPR compliance. This partnership aims to streamline operations and drive innovation, with an initial 3-year contract starting in March 2024. The tender will be issued by RDG's tendering system - Wax Digital. Access will be provided to bidders so they can access the tender documentation. If you are interested in responding to this notice, pleas…
Details
- What the buyer calls it
- Managed Service Provider (MSP) - Ad Publishing
- How they are buying
- Advertised, then negotiatedThe buyer talked terms with bidders rather than taking fixed offers.
- Type
- services
Who the buyer named
Mark Earey was the named contact on this notice.
