Marketing & Communications Standardisation/ Roles

Provision of consultancy service to design the marketing and communications organisation for the British Council. We expect the scope of work to include: - Review of existing recommendations - Design of Future Organisation including o Definition of guiding principles o Core activity Map, distinguishing what is done in HQ, SBU, REGION and Country o British Council wide Marketing & Communications operating framework o Definition of template structures for Global, Regional and Country (small/medium/large sizes) o Development of the competency framework for Marketing and Communications o Standard roles profiles o Governance and ways of working o Development of a High level transit…

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