What the buyer wrote
The University continues to grow its brand visibility through powerful and coordinated marketing campaigns, reaching prospective students and influencers, ultimately impacting student numbers. Coventry is seeking formal tenders for three Media Buying Services supplier frameworks to help build upon the success of our current advertising. These will replace the current framework contracts which expire in August 2022. The refreshed frameworks will be structured similarly to those which are to be replaced, with the media buying split into the following 3 lots:Lot 1: UK online and International online/offline (excluding China)Lot 2: UK offlineLot 3: ChinaPlease refer to section 6.2 in the ITT for…
Details
- What the buyer calls it
- Media Advertising and Associated Services
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Lots
- 3
- Framework
- Yes: joining it lets you bid for call-offs without a new tender each time
- Kind of work
- Marketing, advertising and communications
Who the buyer named
The buyer published a contact address on this notice.