What the buyer wrote
Media Brief The brief is to work with an agency (to June 2020) to provide online paid media (including social) services to meet Leeds Trinity University's objectives. We are looking for a media partner that does more than implement PPC campaigns that we have built. We want our partner to be strategic about the user journey. Looking at aspects such as: • User journey • Multi-channel funnels • Building a pipeline • Landing pages. • Optimising for Conversion • Retargeting • Attribution We have been using paid search (GOOGLE CPC) to drive traffic to our website for a number of years. The focus of this activity has been predominately centred on Open Day bookings as the main conversio…
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Awarded to
Details
- What the buyer calls it
- Media Buying
- How they are buying
- Advertised, open to anyoneAny supplier could bid without being invited first.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 12 Nov 2019
- Work ends
- 1 Jul 2020
Who the buyer named
Mark Hayter was the named contact on this notice.