Media Buying and Planning , affiliates and aggregators management
Post Office Ltdservices
What the buyer wrote
Media Planning and Buying services to help the Post Office identify and select the best media channels in which to place its marketing activity for brand/propositions, products and services and manage and deliver the media buying aspect of those channels and the provision of any relevant tools (including reporting tools). This includes attribution modelling including econometric modelling
Bid for this and lost? There is a short window in which the decision can be questioned.
Awarded to
Details
- What the buyer calls it
- Media Buying and Planning , affiliates and aggregators management
- How they are buying
- Advertised, then negotiatedThe buyer talked terms with bidders rather than taking fixed offers.
- Type
- services
- Kind of work
- Marketing, advertising and communications
Who the buyer named
The buyer published a contact address on this notice.