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The Crier

Media Planning and Buying Services including Attribution Modelling; and Management of Affiliates and Aggregators.

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What the buyer wrote

Management of Affiliates (publishers who promote Post Office products who are recruited through direct relationships and the contracted Affiliate Network) and Aggregators (Price Comparison Websites) to enhance relationships, identify new relationships, grow performance, deliver reporting and process payments.

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Awarded to

Details

What the buyer calls it
Media Planning and Buying Services including Attribution Modelling; and Management of Affiliates and Aggregators.
How they are buying
Advertised, then negotiatedThe buyer talked terms with bidders rather than taking fixed offers.
Type
services

Who the buyer named

Andy Dee-Crowne was the named contact on this notice.

Andrew.Dee-Crowne@postoffice.co.uk