What the buyer wrote
The scope of services within this Call-Off contract include the following: - The Agency may translate communications strategy into, and producing, actionable, effective, cost efficient and measurable communications channel plans across all relevant channels, including online, offline, owned and earned, as well as paid-for. This may include, but is not limited to: - providing detailed media recommendations - building audience models using Client and industry data - using data and analytics to justify investment decisions - developing channel recommendations in light of both audience data and creative content fit with channel - briefing our media buying partner to the standard Govern…
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Awarded to
Details
- What the buyer calls it
- MOJ Recruitment - Channel Strategy and Planning
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 5 Jan 2018
- Work ends
- 4 Jan 2020
Who the buyer named
Alex Backhouse was the named contact on this notice.