Provision and Management of the @GreatBritishFood Instagram
What the buyer wrote
To build, develop and maintain an engaged community of foodies on our @GreatBritishFood Instagram to act as advocates for UK food and drink. Instagram is the primary social media channel for the Food is GREAT campaign. We use this channel to improve perceptions of UK food and drink by building advocates and engaging both domestic and international audiences (with a focus on US consumers. This is measured by an increase in followers and engagement from these locations. We are also working with VisitBritain who are developing bookable food and drink experiences as part of their Food Tourism Strategy - we will be able to measure the impact of the Instagram account in driving audiences…
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Awarded to
Details
- What the buyer calls it
- Provision and Management of the @GreatBritishFood Instagram
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 10 Aug 2017
- Work ends
- 31 Mar 2018
Who the buyer named
The buyer published a contact address on this notice.