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Provision of Socio Demographic Data

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What the buyer wrote

Indicatively the data will be used to: Get in in depth understanding of the population in England, Scotland and Wales using the following demographics to support decision-making: address/postcode affluence age crime levels distance to motorway/main road distance to public transport education levels/qualifications employment status gender house value household income housing status marital status media preference mobile phone, tablet & online usage newspaper/magazine readership number of children and age personal hobbies public transport links shopping habits social class vehicle ownership Data will be used to understand the characteristics of drivers and…

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Awarded to

Marketing Metrix Limited£19.5kends (15 Nov 2022)

Details

What the buyer calls it
Provision of Socio Demographic Data
How they are buying
Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
Type
goods
Suitable for small firms
The buyer says yes. What that is worth
Work starts
16 Nov 2020
Work ends
15 Nov 2022

Who the buyer named

Andrew Berry was the named contact on this notice.

andrew.berry@dvla.gsi.gov.uk