What the buyer wrote
The purpose of this invitation to tender is to establish an agreement with a service provider for the provision of qualitative research services. Each year NS&I carry out a number of ad-hoc qualitative research projects. These projects can cover a range of topics so qualitative research may be needed to support: o blue sky thinking and strategy development o product development – both in terms of new product development and product enhancement o understanding of customer service expectations o communications testing o the exploration of consumer segment attitudes, needs and behaviours o advertising development o branding and image development. As well as bespoke ad-hoc projects w…
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Awarded to
Details
- What the buyer calls it
- Qualitative Research Services
- How they are buying
- Advertised, open to anyoneAny supplier could bid without being invited first.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 11 Nov 2016
- Work ends
- 15 Nov 2018
Who the buyer named
Malcolm Edwards was the named contact on this notice.