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Segmentation of the UK Business Population

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What the buyer wrote

The first aim is to conduct a comprehensive and be-spoke segmentation for the Department for International Trade (DIT) of UK registered businesses to inform strategies for export related information provision and export support service design, using three waves of the National Survey of Registered Business. This will be the first key deliverable of a larger and more comprehensive segmentation and diagnosis programme for DIT.

Bid for this and lost? There is a short window in which the decision can be questioned.

Awarded to

Kantar Public£100kends (30 Jun 2018)

Details

What the buyer calls it
Segmentation of the UK Business Population
How they are buying
Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
Type
services
Suitable for small firms
The buyer says yes. What that is worth
Work starts
1 Mar 2018
Work ends
30 Jun 2018

Who the buyer named

Keith Jackson was the named contact on this notice.

Keith.jackson@trade.gov.uk