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The Crier

Supply of CRM Software and Configuration Services to Support Transformation of Student Acquisition

The University of BirminghamWest Midlandsservices
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What the buyer wrote

UOB invites tenders for supply of CRM software and configuration services to support the transformation of the student acquisition process. The solution will replace technology used to support student attraction, application, and conversion activities across the entire education portfolio. At the heart of our ambition lies a desire to take full advantage of the latest marketing and process automation opportunities available within a modern CRM solution while also providing our staff and prospective students an efficient and effective user experience. Key areas of activity included within the scope include marketing, campaigns, events, stakeholder engagement, enquiry management, applicatio…

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Details

What the buyer calls it
Supply of CRM Software and Configuration Services to Support Transformation of Student Acquisition
How they are buying
Advertised, then negotiatedThe buyer talked terms with bidders rather than taking fixed offers.
Type
services
Where
in the West Midlands

Who the buyer named

The buyer published a contact address on this notice.

procurement@bham.ac.uk