TV Audience Measurement Analysis Service
What the buyer wrote
The BBC is conducting a competitive procurement for the provision of the TAM (Television Audience Measurement) analysis system. The BBC's current TAM analysis system has approximately 200 users across the BBC. The system is accessed via a web browser using Citrix (software designed to facilitate secure access to applications and content). It is used by Audience Research and Media Planning teams based in various locations in London and across the BBC regions. The BBC requires an 'off the shelf' established TAM analysis system that is designed to enable straightforward analysis of BARB audience data. The tool must also accommodate some bespoke BBC needs (details are included in the "Specifi…
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Awarded to
Details
- What the buyer calls it
- TV Audience Measurement Analysis Service
- How they are buying
- Advertised, open to anyoneAny supplier could bid without being invited first.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 30 Jun 2018
- Work ends
- 30 Jun 2023
- Kind of work
- Data, analytics and AI
Who the buyer named
Danielle Hibbert was the named contact on this notice.