UK SBS CR18145 Business Basics Messaging Trials Insight Partner
What the buyer wrote
BEIS had a requirement for work to identify which methods and messengers of communications are most effective at encouraging SMEs to adopt productivity enhancing basic technology and management practices through collaborating with partners. The objectives of this work are to test: • A variety of behaviourally informed messages/interventions • Mode of communication with SMEs (e.g. letters vs emails) • The impact of the Messenger - Government departments, local public sector (e.g. Growth Hubs, LEPs), Business Organisations • Optimal timings for sending messages - end of the financial year, around key sectoral news • Establishing whether it is possible to target less productive firms an…
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Details
- What the buyer calls it
- UK SBS CR18145 Business Basics Messaging Trials Insight Partner
- How they are buying
- Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
- Type
- services
- Suitable for small firms
- The buyer says yes. What that is worth
- Work starts
- 17 Dec 2018
- Work ends
- 30 Apr 2021
- Kind of work
- Research, evaluation and insight
Who the buyer named
The buyer published a contact address on this notice.