West Midlands Trains Marketing tender
What the buyer wrote
West Midlands Trains is a UK rail operator, responsible for two customer-facing brands: London Northwestern Railway (LNR) - for long distance and London commuter services. www.londonnorthwesternrailway.co.uk West Midlands Railway (WMR) - a regional train service for the West Midlands. www.westmidlandsrailway.co.uk This tender is for the following four lots:- Lot 1 - Advertising - Destination marketing, with the aim of stimulating leisure trips. Lot 2 - Pay per click - Developing a strategy for an always-on and campaigns approach to facilitate growth. Lot 3 - Search engine optimization - A strategy is required to increase visibility of the West Midlands Railway and London Northwestern Rail…
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Awarded to
Details
- What the buyer calls it
- West Midlands Trains Marketing tender
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Lots
- 4
- Where
- in the West Midlands
- Kind of work
- Marketing, advertising and communications
Who the buyer named
Simon Aldridge was the named contact on this notice.