WHC - Campus West: data and conjoint analysis - AWARD
What the buyer wrote
Campus West is an entertainment centre in Welwyn Garden City, managed by the borough council. Campus West runs the Zebra Card offering discounts between 15% and 50% across the centre. The Zebra card is free and currently has approx. 17k active members (post GDPR). We want to undertake a detailed analysis of our data which will allow for more evidence-based decision making, and use conjoint analysis to develop a solid evidence base, including understanding motivations behind membership purchase, and help us understand the optimum approach for reviewing our offer.
Bid for this and lost? There is a short window in which the decision can be questioned.
Awarded to
Details
- What the buyer calls it
- WHC - Campus West: data and conjoint analysis - AWARD
- How they are buying
- Advertised, open to anyoneAny supplier could bid without being invited first.
- Type
- services
- Work starts
- 12 Jan 2020
- Work ends
- 15 Mar 2020
- Kind of work
- Professional services
Who the buyer named
Paul Tamanis-Laing (SADC) was the named contact on this notice.