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Apprenticeships Marketing Campaign

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What the buyer wrote

The Department for Education (DfE) is looking to recruit a lead strategic and creative agency to work with us to design and deliver a media neutral, evidence-based, marketing and communication strategy to deliver a campaign that will: Inspire our audiences to consider offering, or taking up an apprenticeship, and crucially, to take action We have been running the Get in Go Far advertising campaign for a number of years and have just completed the latest burst of activity. Since the campaign was developed the needs of the programme have changed and our focus between now and 2020 is to reach our target of achieving 3m starts. This calls for a change. This is a rare opportunity to work w…

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Awarded to

M&C Saatchi (UK) Limited£5mends (31 Jul 2020)

Details

What the buyer calls it
Apprenticeships Marketing Campaign
How they are buying
Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
Suitable for small firms
The buyer says yes. What that is worth
Work starts
24 Jun 2018
Work ends
31 Jul 2020

Who the buyer named

The buyer published a contact address on this notice.

Sourcing.HELP@education.gov.uk