CR_190 - Project_195 - Sitel - UKEF Telemarketing
What the buyer wrote
UKEF has a mandate to provide world-class export finance to help UK businesses succeed globally. Marketing and communications through our domestic campaign, Exporters' Edge, plays an important role in supporting this. Currently, campaign leads are generated through digital marketing - content syndication, programmatic, search and social marketing on UKEF's trade finance page on the 'Tell us about your business' form. Leads are then segmented into two cohorts: marketing qualified leads (MQL) and non-marketing qualified leads (N-MQL) by the UKEF Marketing and Communications team. UKEF is looking to procure a telemarketing function over a period of two years to follow-up non-marketing qua…
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Awarded to
Details
- What the buyer calls it
- CR_190 - Project_195 - Sitel - UKEF Telemarketing
- How they are buying
- Called off an existing agreementThe work went to a supplier already on a framework or dynamic market.
- Type
- services
- Work starts
- 13 Mar 2020
- Work ends
- 14 Mar 2021
Who the buyer named
Simon Stafford was the named contact on this notice.