(NU/1589-44) CRM platform to manage marketing automation, lead nurturing and lead generation
What the buyer wrote
We are seeking to appoint a supplier to work on the next phase of our marketing automation and CRM integration, which will support the optimisation of specific elements of the platform, as well as the introduction of new functionality, to further support the future growth of the organisation – nationally and internationally. The supplier needs to have ability to support tactically, strategically and with implementation of new functionality as Newcastle University marketing department and the chosen platform develop. The platform specifically is required to have ability to: 1) Host and maintain Newcastle University’s contact databases 2) Contact segmentation 3) Lead scoring 4) Lead nurturing …
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Details
- What the buyer calls it
- (NU/1589-44) CRM platform to manage marketing automation, lead nurturing and lead generation
- How they are buying
- Advertised, shortlist firstSuppliers applied to be considered, and the buyer picked who went on to bid.
- Type
- services
- Dynamic market
- Yes: you can apply to join at any time. How these work
Who the buyer named
The buyer published a contact address on this notice.