Media Planning and Buying
What the buyer wrote
Transport for London's (TfL), GLA and GLA Group organisations (known collectively as the participating Contracting Authorities) existing media planning and buying contract expires early 2027. This notice is issued by TfL on behalf of the participating Contracting Authorities to notify the market of the award of the Media Planning and Buying Framework Agreement. This requirement seeks to secure a media agency to perform the media planning and buying activities on behalf of the participating Contracting Authorities and the planning of TfL's owned media and any media value they may receive. The media agency is expected to deliver strategic media planning to achieve integrated marketing campaign…
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Awarded to
Details
- What the buyer calls it
- Media Planning and Buying
- How they are buying
- Advertised, then negotiatedThe buyer talked terms with bidders rather than taking fixed offers.
- Type
- services
- Framework
- Yes: joining it lets you bid for call-offs without a new tender each time
- Work starts
- 7 Feb 2027
- Work ends
- 7 Feb 2029
- Where
- in London
Who the buyer named
The buyer published a contact address on this notice.